Want to know what “being strategic on social media” actually means for service providers? I’ve lost count of the times I’ve stop a service provider they need to be more strategic with their social media. And if you are a…
Want to know how to create social media content for every stage of the buyer journey? If you are creating social media content for a business it is vital to keep the buyer journey in mind. You aren’t posting on…
A lot of business owners think posting daily on social media is too time-consuming, too much work and not necessary. And there is no denying that posting daily on social media takes time, thought and energy, but if you want…
Want to know how to make more sales from less content? For many business owners creating content is a necessary evil. It is something they do because they want more sales, but if they are honest they want to make…
Want to know what smart business owners know about staying visible without always being online? Smart business owners know that to thrive in today’s world their business needs to be visible. And if you run an expert-led business where your…
If your focus right now is sustainable growth you need to stop marketing like a beginner. You’ve probably heard the phrase what got you here won’t get you there hundreds of times and this is so true with marketing. The…
Want to know why your marketing should compound over time and not expire in 24 hours? If your marketing only lasts for a day, or a few days, then you are putting you and your business in an unnecessarily tricky…
Want to know why posting every day won’t fix a broken content strategy and won’t mean all of a sudden sales pour in from your content? It’s easy when your content isn’t getting the results you desire to think the…
Want to know why your business needs a multi-touch marketing approach? Maybe you’ve just heard the term multi-touch marketing approach or it is something you’ve known about for a while but now you are considering using it for your own…
Want to know how to maximise your ROI with multi-channel marketing? As a business owner it’s important to keep an eye on the return-on-investment (ROI) you are getting from your marketing. And there is no doubt if you are just…