Want to know how to choose the right lead magnet for your business? A key part of being able to successfully market your business via email marketing is to continually grow your mailing list - and the right lead magnet…
Do you think your business needs a long-term content strategy? If you are planning to be in business for years then you are probably correct. Nowadays lots of businesses are too heavily focused on short-term content and whilst that helps…
Want to know how to repurpose content across multiple marketing channels? If so, you are in the right place. Creating content requires time, energy and (possibly) money so it makes sense to get the most out of the content you…
Want to know what the Content Marketing Trifecta is and why it is so effective for marketing a business online? As a business owner, you have so many options about how to market your business that it can be difficult…
Want to know how to reduce your reliance on social media marketing. For many small business owners social media marketing becomes a necessary evil. They don’t enjoy marketing their business on social media, but because it is the main way…
Want to know why you shouldn’t build your business on borrowed land? When you are marketing your business you can essentially be building your business on owned or borrowed land. In this blog post you’ll learn about what the difference…
Want to know why you shouldn’t rely on social media to market your business? Social media has changed the world forever, and there is no denying the opportunity it offers to small business owners. Without any financial investment, you can…
Want to know what ‘being consistent in your marketing’ means? If you are marketing your own business you are likely to have come across a marketing expert telling you that it is important to be consistent when marketing your business…
Have you heard about having a signature offer in your business but aren’t entirely sure what that means and how to create one? If so, you are in the right place. Having a signature offer in your business can be…
Want to know how to gain more repeat business? It’s a well-known fact that it is easier to get someone who has bought from your business once to buy again (given they had a good experience) versus someone who has…