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I’m Charelle. I help solopreneurs, one man or woman businesses and freelancers to master their marketing so they can focus on doing what they love.

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Charelle Griffith - Marketing Strategist and Business Coach for Solopreneurs

ABOUT CHARELLE

Charelle

A Nottingham girl with a passion for business

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MARKETING

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Looking to grow your blog, brand or business? Find out more about my marketing services.

PROPELHER

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An ambitious woman wanting to move forward in your life? PropelHer is the place for you.

 BOOK BLOG

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Want to see what fabulous books I have been reading lately? Read all about it here.

On The Blog

Testimonials

Prior to working with Charelle, I was struggling with consistency in posting across social media channels and for two years I had wanted to launch my YouTube Channel.

Charelle helped me to launch my YouTube Channel and post weekly. She helped me launch my website, she challenged me to go live on Instagram and I was able to consistently post on my channels. She has helped me to streamline what is important in my business by giving me a marketing plan that works for me and she helped me to take lots of messy action and helped me to limit my procrastination.

The best thing about working with Charelle is she really does hold you accountable and she really really cares. She goes above and beyond to deliver excellence.

Kaily Nathan

I met Charelle in a Clubhouse room for business owners where she shared some of her marketing wisdom. I was in the process of launching my new business venture and after listening to her share her vast knowledge and expertise, I knew that I had to work with her.

Charelle is energetic, enthusiastic and really wants you to win when it comes to building your dream business around your life. She will push you to REALLY think about what you’re doing and why, she’ll highlight where there may be gaps in your plans and she’ll encourage you to focus on the income generating activities.

Charelle is the QUEEN of planning which is so important when you have lots of spinning plates and she will help you to get clear on your goals, how to execute them and what priority to give them.

If you’re new in business or would like some support growing your existing business, I have absolutely no hesitation recommending Charelle.

Funmi - Certified Financial Coach - Headshot

Working with Charelle has made a big difference to how I approach and think about my content

Working with her I went from someone who was often inconsistent in their posting or alternatively overwhelmed with ideas and stuck for how to bring them together!

She helped me think a lot more strategically about what should be included and incorporated easy to follow guides as to the type of content, imagery and call to actions needed depending on what I was trying to drive in my campaigns.

Lara Meyer

I have worked with Charelle before so I already know that she is wonderfully enthusiastic and highly knowledgeable. So I decided to Start Strong would be a brilliant way for me to start Q1 by giving me that real momentum and technical help that I needed to push my business forward.

We set goals at the beginning of Start Strong and I have smashed those goals. I have achieved the followers that I desired, signed the clients that I wanted to and launched my blog.

Liz Francis - Life Coach at ejf coaching

I joined Charelle’s Start Strong programme to really give me some focus at the start of the year. To allow me to really set out my goals and start the year strong.

Doing this really helped me to really get that focus to look at what my financial targets were and to look at what I had to do in order to get to where I wanted to get to. 

Having the accountability to actually follow through on the goals that you set. To know that someone is going to be checking in with you the following week to see if you’ve changed the website copy or sent those direct messages to people kept me in line, which was really really helpful

If you have a business and you need some focus. If you know vaguely where you want to get through but the actual thought of sitting down and working your way through the step is terrifying then this programme is going to be really great for you.

Maggie Supernova - Burnout Prevention and Recovery Coach

I’m in marketing. I know how to do marketing. It wasn’t that I didn’t know how to do it. I knew all of these things but what it gave me was the accountability to do it. I can easily procrastinate, say I’ll do something and then back out of it out of fear or whatever. But what Charelle gave me was that push in the right direction. Not in a bossy way, but in a really encouraging and inspiring way that made me want to do this for myself.

I just wouldn’t be where I am right now without that help, without that accountability. 

I would absolutely 100% recommend doing this if you feel you need help with your strategy, a bit of clarity and that bit of a push in the right direction. I would absolutely recommend it. It is 100% a brillant programme.

Kate Clarke

I hired Charelle for a marketing strategy day for 2022. I cannot recommend Charelle enough. She helped me plan my full entire year, helped me set my goals and really get down to what I needed to do to achieve those goals.

The whole day was so valuable and so worthwhile. I just know that without that day I wouldn’t feel so confident and organised and excited about this year ahead. I would honestly recommend Charelle if the whole planning of your business is overwhelming. She literally makes it so easy and just cut its down into bitesize chunks. And really helps you to reflect and review, and work out what you really want from your business. I cannot recommend Charelle enough.  

Sophie Neve - Hypnotherapist

Charelle was the missing piece in my business, freeing me to focus on being CEO, Financial Coach and Creator. … She’s there every day with a positive nudge, holding me accountable (without fail!) and keeping me focused on my vision and the strategy… I love her heart-led direct approach, both cheerleader and challenger.

Catherine Thomas-Humphreys - Financial Coach and Adviser

Even though our sessions are fortnightly, Charelle is available to answer any questions I have, bounce ideas off and offer support and guidance for anything I’m on in between those sessions. It’s this access that I’m finding invaluable as someone building a business on their own and it’s probably my favourite part of the programme as I now feel less alone. Group programmes are great but there is something very special about Charelle’s 1:1 support.

Funmi - Certified Financial Coach - Headshot

Before I signed up with Charelle to do the strategy day I had a vague outline of what I wanted to achieve but I really didn’t know the steps I needed to take to get there. It all seemed like a real big mountain that I needed to climb and I didn’t even know where to start. But now I’ve got a clear plan. I know where I’m going and it just feels incredible to have that focus, that drive and the purpose to get there. So if you are on the fence my advice to you is go do it, go do it. It is so worth it. It’s such good value for money.

Laura Gravenell

Charelle is energetic, enthusiastic and really wants you to win when it comes to building your dream business around your life. She will push you to REALLY think about what you’re doing and why, she’ll highlight where there may be gaps in your plans and she’ll encourage you to focus on the income generating activities. In those moments as a solo business owner when it’s hard and when you’re tired, she’ll remind you of your bigger vision, why you started and help you to keep believing in yourself, addressing any confidence issues you may have.

Charelle is the QUEEN of planning which is so important when you have lots of spinning plates and she will help you to get clear on your goals, how to execute them and what priority to give them. She provides a supportive ear to bounce ideas off and talk things through which is so important when you are a team of 1.

Funmi - Certified Financial Coach - Headshot

Charelle is a powerhouse of knowledge and enthusiasm, plain and simple.

I first found her on Clubhouse, the audio app, and after months of joining the Clubhouse rooms where she shared her knowledge and wisdom, signing up for her weekly newsletters and following her content on instagram (I did my research), I knew that I wanted to work with her to grow my business. So, I made the decision to invest in her 1:1 business and marketing mentorship programme and I haven’t looked back.

From the very first and very in depth 2hr session we covered a lot of ground and with Charelle’s guidance, I thought carefully and deeply about my business and my plans for growth. Together we devised a plan for the next quarter, complete with realistic actionable steps and targets along the way.

Even though our sessions are fortnightly, Charelle is available to answer any questions I have, bounce ideas off and offer support and guidance for anything I’m working on in between those sessions. It’s this access that I’m finding invaluable as someone building a business on their own and it is probably my favourite part of the programme as I now feel less alone. Group programmes are great but there is something very special about Charelle’s 1:1 support.

I’m very excited for the next stage of my business’ growth and think that every solopreneur could do with a Charelle.

Funmi - Certified Financial Coach - Headshot

Charelle was the missing piece to my business, freeing me to focus on being CEO, Financial Coach and Creator. I’d laid so much groundwork but was overwhelmed which made prioritising, staying focused and pushing myself out of my comfort zone harder.

She’s there everyday with a positive nudge, holding me accountable (without fail!) keeping me focused on my vision and the strategy.  She breaks down the steps to help achieve that and never flinches when I raise the bar, but sense checks my latest “idea”.

I love her heart-led direct approach, both cheerleader and challenger, and that she genuinely shares my passion for empowering families with their money and finances.

Catherine Thomas-Humphreys - Financial Coach and Adviser

If you are looking for an actionable marketing strategy that tells you what to do daily to market your business, instead of an e-course that gives you a bunch of concepts without an explanation of how they apply to your business, then you need to book a day with Charelle.

Toya Gavin

Charelle is straight forward, knowledgeable, thorough and also great fun. I loved our Zoom session and can’t believe how much we got done! I’d definitely recommend connecting with Charelle for all your marketing needs.

Maggie Supernova - Burnout Prevention and Recovery Coach

I approached Charelle when starting my rebranding process. I am so happy I met Charelle and truly believe I could not have done this without her. She is very knowledgeable and has helped me every step of the way from thinking about my ideal client, values, pricing and marketing. It has been an absolute pleasure working with Charelle and I highly recommend her.

I booked a Pricing Power Hour with Charelle recently and was amazed by how much we got through in just 60 mins. Charelle is knowledgeable, tells it how it is and helped me make some pretty important business decisions. Highly recommend!

Sonal Ambasna - Nutrition and Wellness Coach

Charelle has a gift for getting you to focus and bring clarity to what you want to achieve. She is an absolute powerhouse whilst being warm, approachable, highly knowledgeable and supportive – I’d highly recommend her.

Catherine Thomas-Humphreys - Financial Coach and Adviser

I started working with Charelle because I was struggling to structure my marketing as a business owner. Charelle was able to break things down for me in an understandable way, helped me to prioritise and to develop a manageable framework for action going forward in my business. The personal and tailored approach to me and my business has enabled me to see clearly what activities I have to do and enabled me to balance that with the projects I have a passion for and that will grow and expand my business. Charelle has made a real difference to how I approach my business and my work life balance.

Dawn Jarvis

My pricing power hour was so inspiring and helpful. I went in with very little understanding of what I wanted to price my services at and now I am crystal clear.

Charelle is a fountain of knowledge but still empowered me to make my own decisions.

The session was educational, interactive, clear, and most of all it was vital in helping me to take the next step in my business.

Robert Keates - Transformational Coach at Coached By Rob

Charelle is absolutely incredible, she has helped me every step of the way setting up my coaching business and putting a clear and comprehensive marketing strategy in place for me. I cannot recommend her highly enough- she is so knowledgeable, has a great understanding of coaching & my business model, and her energy is infectious! Her support and advice has been priceless. If you have the chance to work with Charelle, grab it with both hands! She is a real cheerleader for her clients and I won’t hesitate to work with her again.

Liz Francis - Life Coach at ejf coaching

Charelle has so helped us as a Creative Agency get super clear on our pricing structure and strategy. We had a power hour that helped give us clarity on something we had been struggling to decide on for months. her clear, structured model gave us immediate answers and systems to work too. Even the pre-questionnaire was helpful and straight after the call we received a detailed spreadsheet of what we’d discussed. I’d recommend anyone to have a power hour with Charelle!

Ange Cassidy

I had a Pricing Power Hour with Charelle yesterday, and wowzers what a session! We covered so much in an hour. From my mindset over pricing (offering discounts before I was even asked!) to the way I was packaging my (too many) services. She took me through each service, how many hours I was spending before, after and on that service, what the client got from it, and then helped me figure out a price that truly reflects the value of what I’m offering. Shock horror! I have been MASSIVELY undercharging, and working towards burn out. I now feel much more confident about my pricing, and will be able to work with ease and the freedom I want to achieve! Thanks so much Charelle for an incredible hour, absolutely jam-packed with expertise and tonnes of stellar tips for my marketing too! Highly recommend!!

Siobhan Strode

Charelle’s Strategy Day comes with a 100% endorsement from me. It’s really in-depth and personalised and if you do the prep work she sets you, you can go deep on the day itself.

I created a detailed marketing strategy for Scanner’s Inc which I followed and have seen a real difference in my engagement and profile.

You have to put the work in, but Charelle does great follow up and she kept me moving forwards. I’ll definitely be rebooking.

Kate Scanlan – Founder of Scanner’s Inc

Kate Scanlan

I had previously struggled with getting clear on certain aspects of my business, Charelle made a bee-line and gained the clarity that was needed in no time at all.

Working with Charelle created a clear vision for my business. I feel like my own understanding of marketing has grown greatly since working together.

She has a wonderfully calm approach like you’ve all the time in the world yet with very clear direction and gets you to where you needed to be in a fraction of the time.

Charlotte Mary Barton – Certified Co-Active Coach

Charelle is my go-to expert for marketing strategy advice and I have engaged her services on many occasions in recent years…What I appreciate most about Charelle’s approach is that she tailors her advice to what will work for my clients; no gimmicks or fads, just targeted strategies. I can’t recommend Charelle highly enough for the depth of her expertise and her ability to convey her knowledge in a practical way.

Heidi Smith

I can honestly say that everything has been totally different since the day. The strategy day was fantastic. I’m no longer sitting at my desk wondering what the hell I’m meant to be doing. I came away from the strategy day with a clear plan in place of what I needed to set up, what I needed to work on and what I needed to create. I now have an entire strategy mapped out.

Aimee C Teesdale

When it comes to marketing strategy, Charelle really knows her stuff. In a one hour power session, I learnt more about the specific topic we were covering than I would have done if I’d spent hours or days reading blog posts or listening to podcasts. She answered all my questions clearly and made great suggestions for what I could do to improve the marketing for my business. I left with a clear plan of action that I can’t wait to implement. I wouldn’t hesitate to recommend Charelle and I can’t wait to work with her again.

Angela Bryant

“Charelle is an absolute font of all marketing knowledge, and her energy left me feeling inspired and motivated to truly take action to achieve my business goals. She helped me to pin down a really clear message so I could write my first proper sales pitch, focusing exactly on the target market I want to work with, which helped me to update my website, and get flyers printed to advertise the next stage in my coaching business. Talking things through with Charelle helped me to get clear on so many different areas of my business – from my coaching services, to my book, and my Facebook community – she helped me to understand the message I want to share, and how I want to share it. Now I just need to get going and implement everything we talked about!”

Siobhán Kangataran

Working as a solopreneur means that I have to be highly strategic and targeted around marketing and Charelle helped me come up with a realistic plan that I know I can implement. 

Before the session, I hadn’t appreciated how important it is to make every piece of marketing really work for me, but Charelle showed me how to close the loop and get people to my website with each piece of outreach. I’m so relieved to have this sorted out. It feels manageable now.

Heidi Smith

I used to think marketing my business over social media was both daunting and overwhelming. It wasn’t something that came naturally to me, and I found keeping a consistent strategy impossible.

My session with Charelle changed that. It was empowering and her coaching guided me and helped me find a strategy, which fitted in with my business and made social media marketing far more manageable. I now have a clear strategy, and feel in control of my marketing. I would recommend Charelle to anyone who is serious about taking their marketing to the next level. She is a natural talent when it comes to marketing and offers guidance and clarity in all areas of marketing.

Jamie Brockhurst

Working with Charelle was incredibly helpful. I found myself stuck regarding my marketing plan, and my core message because I let too many things interfere with the original idea. Charelle helped me clarify what I want to say, and how I want to say it. She provided great insight regarding the content and the look of the website, and she shared some tips on how to hold myself accountable. The session was very helpful and eye-opening. I now have a clear picture of what I need to do.

I had a power hour session with Charelle and I can’t thank her enough for giving me clarity on my marketing strategy! I have gone from being unsure on my marketing steps and what I should be doing to grow my audience, from having a full plan in place to grow my email list and get in front of my audience. I went into the call unsure on what I was required to do and if I was capable, and came off the call confident in my ability and knowing the steps I need to take to get there!

Charelle Griffith

“Charelle is a pleasure to work with, and her honesty deeply refreshing: she gets straight to the point so time is never wasted and I know exactly what is feasible and what I need to do to make things happen. She always delivers on everything she promises and works flat out to help me achieve my goals and complete projects. I don’t think I would have received arts council funding without her help. I hope to continue working in partnership with Charelle and believe my company, and myself as an artist, will mature under her wing.”

Charelle Griffith
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"If you don't build your dream someone will hire you to help build theirs."

Charelle Griffith acts as a Marketing Mentor, Marketing Consultant, Marketing Coach and Marketing Strategist for freelancers, solo business owners, solopreneurs and small business owners. Charelle was born and lives in Nottingham, UK, but works with clients across the UK and worldwide. 

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